01
Connect the analytics
Bring megahuddle resolved entity context and governed client-approved source inputs into one governed analytics context.
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Fan & Community
Configurable product concept
Audience Momentum Index
Tracks changes in attention across approved sources using transparent, relative indicators. Create a transparent relative measure of where audience attention is building, holding, or fading across approved sources.
ConceptConfigurableConfigured to client organization, competition, entity, and workflow
Concept experience with illustrative marketing data. No production availability or activation is implied.
ConceptIllustrative customer scenario
Audience Momentum Index
Fan & Community
Source policy attached
Cohorts resolved
16
illustrative improvement
Journey coverage
89.8%
illustrative coverage
Activation lift
92.9%
illustrative workflow
Hours returned
21h
configured scenario
Choose a customer view
Fan experience teams workspace
Know which audience movement deserves the next investment.
Give fan & community teams a clear, analytics-linked way to move from fragmented inputs to an accountable next action.
The fan experience teams view prioritizes the decision, analytics, and handoff most relevant to this team.
Personalized to the selected customer
Customer outcomes
Create a transparent relative measure of where audience attention is building, holding, or fading across approved sources.
01
Outcome enabled
Know which audience movement deserves the next investment.
02
Outcome enabled
Compare attention velocity, persistence, source breadth, entity mix, and baseline-relative change.
03
Outcome enabled
Publish the index to audience workspaces, planning reports, APIs, and configurable movement alerts.
Powered by MegaHuddle resolutionCustomer-ready intelligence
Cohorts resolved
16
illustrative improvement
Journey coverage
89.8%
illustrative coverage
Activation lift
92.9%
illustrative workflow
Hours returned
21h
configured scenario
The client value
Know which audience movement deserves the next investment.
Create a transparent relative measure of where audience attention is building, holding, or fading across approved sources.
Audience Momentum Index gives fan experience teams and audience teams an accountable path from governed inputs to a useful customer result. The experience brings the customer question, the analytics behind it, and a delivery path through Audience workspace, Report, Activation export into one workflow.
Questions answered
Know which audience movement deserves the next investment.
Compare attention velocity, persistence, source breadth, entity mix, and baseline-relative change.
Publish the index to audience workspaces, planning reports, APIs, and configurable movement alerts.
Designed for
Fan experience teams
Audience teams
Growth teams
Digital product leaders
02
Resolve the meaning
Use Resolution Engine and Sports Graph to align identity, timing, confidence, and relationships.
03
Deliver the next move
Package the answer through Audience workspace, Report, Activation export with the analytics, proof, and rules still attached.
Product requirements
What makes it work.
Required inputs and capabilities
Consented or aggregated audience inputs
Privacy, retention, and activation policies
Client-defined cohorts, outcomes, and experience goals
Client or partner data to add
Consented or aggregated audience inputs
Privacy, retention, and activation policies
Client-defined cohorts, outcomes, and experience goals
Delivery and trust
Value that travels with its proof.
Concept design only. Source rights, data availability, governance approval, tenant activation, and delivery eligibility must be verified before implementation or commercial use.
Audience workspaceReportActivation export
Recommended first move
Run a client discovery sprint to define the first Audience Momentum Index decision, source set, success measure, and delivery surface.
Keep exploring
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Make Audience Momentum Index yours.
We’ll shape the scope, analytics, workflow, governance, delivery, and success measures around the decisions that matter to your organization.